From the outside, retail looks simple: offer a good product at a fair price. From the inside, however, it’s obvious that success is a lot harder to come by than that. Brick-and-mortar retail is facing a crisis, as generational shifts radically change customer expectations, and established brands are falling victim to outdated approaches to this new era of shopping. Read more:
Millennials are changing the game for brick-and-mortar retail
From the outside, retail looks simple: offer a good product at a fair price. From the inside, however, it’s obvious that success is a lot harder to come by than that. Brick-and-mortar retail is facing a crisis, as generational shifts radically change customer expectations, and established brands are falling victim to outdated approaches to this new era of shopping. Read more:
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